My Story
From the Concrete of NYC
to the Science of Supply Chain.
Logistics isn't learned in a classroom. It's forged in motion.
The Origin: Street-Level Strategy
Starting at age 12 distributing ads across NYC's five boroughs, I didn't just read maps—I learned the pulse of the city. I graduated from following routes to engineering them, using data and instinct to maximize efficiency before I could even drive.
"I discovered a natural talent for macro-vision with micro-precision."
"Identify the friction. Kill the waste. Simplify the work."
20 Years Forged in Motion
From Whole Foods supply chains to the high-stakes MTA Access-A-Ride program, I applied my street-level education to complex corporate machinery. I mastered the art of "systems in motion," managing critical safety operations and launching my own ventures with one obsession: optimization.
The Missing Link: Leadership
Systems don't run themselves—people do. My work as a Minister gave me the ultimate edge: Servant Leadership. While others optimized trucks, I learned to optimize drivers, understanding that resilience and psychology are the biggest variables in logistics.
"Most companies fail because they optimize their trucks but neglect their drivers."
The Apex Methodology
Today, I bring that 20-year fusion of street-smart operations and holistic leadership to the table through four non-negotiable pillars.
Bulletproof Cultures
Using neuroscience-based frameworks to create deep team resilience.
Ethical High-Performers
Stopping the revolving door by forging true professionals, not just employees.
Battle-Tested Training
Curriculums designed for the reality of the road, not the safety of a classroom.
Longevity & Success
Establishing principles that keep your business profitable for the long haul.
